How to optimise yours for success — Congratulations! You’ve started a company, assembled a super squad of founders, and built out the MVP of your product. It’s going pretty well, and you think it’s the right time to speed up your growth by raising some money. …

Including guest analysis from Taylor Hurst. Taylor is from Konvoy Ventures where he focuses on video game technology and infrastructure. Roblox has been hailed as one of the most exciting companies to go public in 2021. I’m excited. You’re excited. We’re all pretty excited Having already delayed once (and switched…

We are traditionally filled with enthusiasm for change in the new year. Some people look to change their habits. Others pursue bigger pivots: a new job, a move to a different location, or — for many — a new relationship. So, it was particularly well timed that Bumble Inc, the…

How we expect consumers’ lack of spending to impact industries. Supernode Global looks at the impact of the Covid-19 crisis in three-different articles. Previously, Oli Strong discussed why we’re optimistic for VC funding post-COVID. In this second piece, we consider how the pandemic may change consumer behaviours in the longer…

Over the past year, I’ve been exploring the world of social networks. Much of this has been focused on looking forward by finding and meeting with new ventures and their founders. Some of this work, however, has been about looking backwards and studying the giants of today when they were…

A guide to different value propositions and how nailing this will make your life as a startup founder a lot easier. — In a recent meeting here at Supernode Global, we were discussing a company that had recently pitched to us. It had many strong attributes but we couldn’t agree on its definitive value proposition nor target customers. Eventually, someone (Mike) made an impassioned case:

In my last post, I asked why social media wasn’t working. As naturally social animals, humans had lived in close-knit communities for millennia, allowing stable and enduring relationships to flourish. However, fundamental shifts occurred. …

A few months ago, I did what would have been the unthinkable several years back: I deleted my Facebook account. I had increasingly become disengaged with the social network (disclaimer: I remain on others). It didn’t make me feel closer to friends; it didn’t make me happier; it took up…

As a student, I was part of one of the university’s sports teams. To be precise, I played defence for the second women’s lacrosse team. We were fortunate enough to have what you might consider the holy grail, as far as our players were concerned: the team was dedicated, positive…